BuzzLens is an AI-powered tool that provides in-depth insights into a brand’s presence and audience demographics across social media platforms like Instagram and TikTok. By utilizing advanced tracking features, BuzzLens identifies and monitors the appearance of brand logos in images, offering valuable data on how often and where a brand is featured on social media. Additionally, BuzzLens analyzes audience demographics, such as age, gender, and ethnicity, to give businesses a clear picture of the people engaging with their brand. Beyond these metrics, the tool also tracks customer interests and lifestyles by examining social media behavior, helping businesses understand what drives their audience. This data enables marketers to refine their strategies and better tailor their content to meet the preferences and needs of their target audience. BuzzLens is essential for businesses looking to optimize their brand strategy by gaining a deeper understanding of their audience's age, activities, and social media habits.