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Roadway

Marketing
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Roadway is an advanced analytics and automation platform tailored for growth marketing teams, aimed at accelerating revenue growth and operational efficiency. Designed to simplify control over business metrics and growth levers, Roadway offers automated metric and attribution modeling tools essential for achieving business goals. Its self-serve analytics empowers teams to swiftly generate dashboards, reports, and make informed decisions based on data insights. The platform excels in growth-focused data analysis and automation. Roadway features multi-step data analysis processes, including automated metric and funnel analysis driven by AI that learns your business dynamics and growth strategies. Guided actions tailored to each insight help optimize business and growth channels effectively. The platform ensures ease of access to reliable metrics, promoting team agility and effectiveness. A standout capability of Roadway is its warehouse-native analytics, which automates the creation of semantic layers for key metrics and growth levers by connecting fundamental data warehouse tables. Additionally, Roadway seamlessly integrates with existing data stacks and adapts to flexible schemas, facilitating straightforward oversight and maintenance. With AI-driven metric request workflows, Roadway enables effortless addition of new metrics to enhance workspace functionalities.

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